Case Study
Google Maps optimization and custom website creation for business growth
A digital presence project focused on local business visibility through Google Maps optimization and custom website delivery. The engagement combined technical web execution with growth-oriented digital strategy.
Local businesses needed stronger digital visibility but lacked a cohesive strategy connecting Google Maps presence, website quality, and conversion-focused service presentation.
I designed and launched GeoGlow as a combined digital strategy + web implementation offering, with responsive delivery, local SEO foundations, and service messaging built for lead generation.
Local Visibility
Primary Focus
Maps + website growth alignment
Responsive Web
Delivery Type
Cross-device experience quality
Lean Frontend
Stack
Fast deployment and maintainability
GeoGlow uses a lightweight frontend architecture with responsive layouts and SEO-focused structure, deployed on Netlify for fast delivery and simple operations. The solution emphasizes performance, clarity, and conversion-friendly content sections.
Challenge
Balancing visual polish with lightweight performance
Solution
Used a lean component and styling approach with performance-aware content structure to keep pages fast and clear.
Challenge
Translating service value into conversion-ready messaging
Solution
Structured page sections around business outcomes, local discoverability, and clear client action paths.
Web Development case study using React, Tailwind CSS, Styled-Components, Node.js, and Express for clean, quick data-management operations.
Automation & Scraping project using Node.js, Puppeteer, MongoDB, and Telegram Bot API to deliver near-real-time Upwork job alerts.
